I was doing some research online for prom-related terms and noticed something out of place in Google’s results. Maybe this has happened before or maybe this is even something that’s old and I’ve just been blind to. Check this out.

A search for perfect prom dress for serena returns listings with 3 line descriptions. I’m used to seeing 2 lines of text - but the 3rd line?

google-3-line-description

Here’s another example of a military search term that returned 3-lined descriptions.

army-3lines

Ok so in both cases the keywords were bolded - so does that mean the Google will be searching the entire document until it finds an occurance of almost every keyword and return sentences and snippets?

Anyone seen this before? Please - help me think I’m not crazy :)

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