Search Engines's archives

Yahoo Removing Paid Inclusion - Coming Clean
Written by derek chew in Friday, October 16th 2009
For many years, even during the time I was at Yahoo! doing SEO, their Paid Inclusion offering never made sense to me. This hybrid of organic search+paid search+directory-like approach has always ruffled feathers among search practitioners. Of course, depending on what department paid inclusion falls under, it could be a true blessing or a devil's curse.
I'm just happy, if this is true, that websites will now have an even opportunity to rank in organic search [+]
Google Results Showing 3rd Description Line
Written by derek chew in Thursday, February 5th 2009
I was doing some research online for prom-related terms and noticed something out of place in Google's results. Maybe this has happened before or maybe this is even something that's old and I've just been blind to. Check this out.
A search for perfect prom dress for serena returns listings with 3 line descriptions. I'm used to seeing 2 lines of text - but the 3rd line?
Here's another example of a military search term that returned [+]
“Did You Mean” Echo or Eco Trimmer?
Written by derek chew in Wednesday, February 4th 2009
Read a very interesting post this morning about Google's "Did You Mean" Feature article at SERoundTable.com. Of course, the interesting part is not me reading a post from Barry's blog, I probably spend too much time reading the blog to keep up with the good, bad and ugly. When I read discussions like these, my mind seem to start wandering and coming up with strange ideas,theories, whatever you call them - but definitely not [+]
Seven Deadly SEO Sins
Written by derek chew in Friday, January 9th 2009
After reading a post over at shoemoney about deadly sins of money-seekers, which was in turn inspired by the seven deadly sins series from the History channel. I decided to take some time today, sit down and come up with a list of seven things I consider to be the deadly sins in our world of SEO.
1. Over Optimization
Trying to insert too many keywords into one page because someone else is doing it and ranking? [+]
Search Strategy for 2009
Written by derek chew in Thursday, December 18th 2008
Another year is coming near the end and I would like to take this time to give a shout-out to blogs and forums like SERoundTable, SearchEngineLand, and SEOMoz's blog for keeping everyone in the search space up-to-date with what's going on with search. But...did anything really change over the past year?
Just like last year and the year before and the year before, the consistent topics that come up talks about content, link, spam, more content, [+]
John C. Dvorak vs. SEO
Written by derek chew in Thursday, November 20th 2008
Ok - so a friend of mine forwarded me an article that had, what I thought was a very catchy title "Why Google Must Die" and 30 seconds into the article, I have to say I'm not surprised at John's column on Google and Search Engine Optimization (SEO).
This article is one of the worse articles I've ever come across on a publication, besides the other bullshit article about investing advice from Robert Freeland over at [+]
Everyone Is Making Millions from Their Web Site
Written by derek chew in Tuesday, October 14th 2008
Perhaps that's the hope of many webmasters or budding web entrepreneurs - living the dream to one day make millions from their website through ads, sales and leads. Thousands of new websites launch daily with the goal of making a million dollars - but not all websites are created equal. Not every site is a goldmine.
I came across a very good blog post about website monetization that asks the most fundamental, yet challenging question - [+]
Google Says Jump…You Say How High
Written by derek chew in Tuesday, September 23rd 2008
The field of SEO, as we know it, has come full circle in my opinion - as far as Google is concerned. Just when you think that SEO is becoming more understandable and make sense, freaking Google throws a curveball at you!! If you have been doing SEO or even reading about it for some time, one of the biggest deal is to create so-called friendly SEO URLs so that search engine crawlers like Googlebot [+]
Yahoo Under Pressure - Revealed in SERPs
Written by derek chew in Tuesday, September 9th 2008
When a company is struggling to find ways to increase revenue and meet expectations of its investors, employees and partners, a sudden shift to desperate tactics become obvious. Don't mistake desperation for strategic execution - because they can sometimes get murky with media, PR, and spin doctors.
I'm referring to Yahoo here - if it's not obvious already :) I was recently searching for consumer products and noticed, now more so than ever, that a major [+]More From Choose a category:
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